The operational model involves providing pricing information and policy options exclusively through a network of independent insurance professionals affiliated with Integrity Marketing Group. This ensures that consumers seeking coverage receive personalized consultations and guidance from qualified agents who can tailor insurance solutions to their specific needs. For example, a family looking for comprehensive life insurance would work directly with an agent who utilizes this system to compare quotes from multiple carriers.
This distribution strategy benefits both consumers and insurance carriers. Consumers gain access to expert advice and a wider range of policy choices, potentially leading to better coverage and cost savings. Insurance companies benefit from the established distribution network, expanding their reach and streamlining the sales process. Historically, this approach builds upon the traditional role of insurance agents as trusted advisors within their communities, enhanced by the technology and resources of a larger organization.